Authors Dave Macfie


About Dave Macfie

Dave Macfie is the General Manager of Unique Advantage South Africa, a consulting company specializing in creating unique business advantage from purpose, analysis, insight, alignment and action. Dave’s qualifications include a double honors degree in mathematics and physics and a post graduate certificate in education. (Cum Laude) His career spans forty five years of experience in IT, business, property development and high school teaching. He lives in Johannesburg, South Africa with his wife Sandi and three of his seven children. Dave loves addressing business performance challenges, reading, gardening and spending time with his family.

Launching the Unique Advantage Blog

This is an exciting and stressful day for me. I’m Dave Macfie, by the way, and I am going to be the blogger-in-chief for Unique Advantage.

The excitement comes from a new challenge – blogging. I have never done anything like this before and I’m looking forward to trying to create interesting and useful content.

The stress is that I am completely new to Social Media in all its forms. I fact, until now, I have been quite passionately opposed to any involvement whatsoever in this new wave of communication. I like a quiet life and the idea of communicating with one or two people is bad enough, but thousands? Frankly the whole idea gives me nightmares.

But I’m sure you’re not interested in my sleeping patterns, so – to the Blog.

Fundamentally, this website is a business website so the Blog will be a mostly a business blog.

business analytics word cloudUnique Advantage, as a company, is involved in creating unique business advantage for our clients. We do this by analyzing their markets, their strategies and tactics, their positioning and their opportunities. Then we recommend ways to improve their competitiveness, their agility, their profitability and their stakeholder value. We do not restrict our services to any particular industry or enterprise.

So these are the things we will be blogging about. So far we have identified the following categories that will group our posts: Big Data; Big Data Analytics; Data Analysis; Data Visualization; General Business; Project Management; Website Development using WordPress; General and, finally UA Services.

If you feel that we should add categories please send us a message from the Contact Us page on our Website and for anything else check out our website. Otherwise subscribe to the Blog and comment where-ever and when-ever you feel inclined.